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In order to effect behavior change, repetition is required.

In order to effect behavior change, repetition is required.

Motivation Minute Blog


One of the challenges with trying to make cultural change, behavior change or learning transfer in organizations is the fact that change means you are doing something new.

If you think about it, and I do almost every day, change creates uncertainty.

Doing something new is usually uncomfortable.

If you are not uncomfortable you are probably not doing something new.

It is this dynamic where most change efforts or learning efforts fail.

Because change requires new behaviors, and new behaviors create discomfort, most people want to go back to the way things were.

To get over the feeling of discomfort of change, it is important to give people repetition and reinforcement in acquiring and transferring these new skills and behaviors into the work place.

It is completely unrealistic to expect a learner to get it right each and every time.

However, with repetition and perfect practice, excellence will result.

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